
About Us
Founded in 1999, Rafia Iftikhar Group has built a reputation as a leader in bringing top international fashion and lifestyle brands to Pakistan. The group is guided by three core principles: uncompromising product quality, commitment to timely supplies, and a customer-first approach. This approach has enabled consistent growth and strong customer loyalty across the country.
Rafia Iftikhar Group holds the master franchise and serves as the official distributor for U.S. Polo Assn. in Pakistan.
The group is also the parent company of the fashion and lifestyle brands Nabeel & Aqeel and Kings Club Couture. Through these brands, the group caters to diverse customer segments with distinct style identities.
Vision
We prioritize environmentally conscious and customer-focused production, with a commitment to quality and continuous improvement. Our quality policy emphasizes.
Mission
To make globally recognized fashion and lifestyle brands accessible to customers in Pakistan by delivering authentic products, maintaining operational excellence, and building long-term relationships through trust, reliability, and exceptional service.
Quality Policy
- Reviewing business processes for improvement, leveraging best practices and technological advancements
- Ensuring trust-based cooperation with suppliers, fostering long-term partnerships built on mutual respect and trust
- Respecting the environment and human health, recognizing our responsibility as a corporate citizen
- Contributing to employee development and motivation, empowering our team members to excel in their roles
By adhering to these principles, Rafia Iftikhar Group is poised to continue its success story in the fashion retail industry, setting a benchmark for excellence and innovation.


